Promotion of Lancôme IDOLE perfume in the Chinese market in 2022. This included creating videos and adapting the key visuals provided by the global team to meet the specific needs of the Chinese market.

My contributions to this project primarily included the text layout for the TVC, and the design and production of in-store and outdoor posters. Throughout the process, I maintained communication with the Lancôme global team to make adjustments that catered to the needs of the Chinese market.